Technical SEO Checklist
Technical SEO focuses on improving the technical foundation of a website so search engines can crawl, understand, and access important pages.
1. HTTPS
Make sure your website uses HTTPS correctly.
2. XML Sitemap
Create and maintain an XML sitemap containing important URLs.
3. Robots.txt
Review robots.txt and make sure important resources are not unintentionally blocked.
4. Canonical URLs
Use canonicalization appropriately when multiple URLs can represent similar content.
5. Broken Links
Find and fix broken internal links.
6. Mobile Usability
Make sure your website works correctly on mobile devices.
7. Page Performance
Optimize images, scripts, CSS, and other resources that affect performance.
8. Indexing
Check important pages in Google Search Console and investigate unexpected indexing problems.
Conclusion
Technical SEO provides the foundation for a website that can be efficiently crawled and understood.