Digital Marketing

Core Web Vitals Explained: LCP, INP and CLS

August 21, 2026 8 views Updated: October 26, 2026

What Are Core Web Vitals?

Core Web Vitals are a set of user-focused performance metrics used to measure important aspects of page experience.

LCP - Largest Contentful Paint

LCP measures loading performance and focuses on how quickly the main content becomes visible.

INP - Interaction to Next Paint

INP measures responsiveness and helps identify pages where interactions feel slow.

CLS - Cumulative Layout Shift

CLS measures visual stability and identifies unexpected movement of content during page loading.

How to Improve Core Web Vitals

  • Optimize images
  • Reduce unnecessary JavaScript
  • Improve server response time
  • Reserve space for images and advertisements
  • Remove unnecessary resources
  • Optimize CSS and fonts

Conclusion

Good performance provides a better experience for visitors. Monitor Core Web Vitals alongside your broader technical SEO strategy.

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